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Don’t get stuck in the Past: 4 tips to Modernize your Website

December 29, 2016

In this age of ever-evolving content, your website needs to stay with the curve. Nobody wants to be the person with the website that looks like it was made in 2004. You don’t need to reinvent the wheel, but you should definitely be aware of newer trends and how they drive more traffic to your site.

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Don’t Neglect Your Social Media When You’re on Vacation!

December 29, 2016

Whether you’re heading for the beach, the slopes or over the river and through the woods to grandmother’s house, the last thing you want to think about is your social media and marketing. But…..Social media doesn’t stop just because you’re on vacation!

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Pics that Pay – 5 Tips for Using Images in your Online Store

December 29, 2016

As the owner of an online store, it’s up to you to sell people like me on your products. I can’t touch them or smell them or taste them, but I can zoom in and hover over them to my heart’s content. The better the pics, the more likely I’ll be to buy. It’s that simple.

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5 ways to Spruce up Your Product Descriptions to Boost E-commerce Sales

December 23, 2016

Product descriptions are a must in the e-commerce world; pictures alone can’t sell your products. You’ll need to generate creative, unique descriptions that focus on both features and benefits for all of your products. Awesome descriptions are vital to boost e-commerce sales, so here are some hints and tips to make writing those blurbs a little bit easier.

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Surviving the Facebook Algorithm Change

December 23, 2016

Facebook, earlier this year, changed their algorithm reducing the reach of unpaid business page posts that a user sees in their home feed. Have you noticed that your “organic reach” is down? That you’re getting less engagement — likes, comments, shares — in your posts? Why? They want businesses to spend money with paid, “boosted”, posts and ads.

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How a Geographical Domain can Help your Business

December 23, 2016

Let’s dispel two myths before we begin. The first is that all domains that are not .com domains are worthless. The second is that generic domains like .com are dead with the introduction of hundreds of new top-level domains. Both assumptions are false, yet both need to be understood in order to take advantage of the new landscape in domain names.

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How to Benefit from #SuperBowl

December 23, 2016

Unless if you’ve been living on another planet, a deserted island or under a rock, you must be aware that the Phoenix Valley hosted the biggest party Arizona has ever seen — Super Bowl XLIX (49) – #AZSuperBowl

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The Hidden Power of Social Media Marketing

December 23, 2016

Many marketers still don’t see the power of social media marketing because a lot of it is hidden. Just because you can’t always see the impact of social media doesn’t mean it doesn’t exist. ~ Jay Baer

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3 First-Steps to Get Your Business Found Online

December 23, 2016

All small business owners want their websites to rank high in search engine results. And, while there’s no way to guarantee your business will land on Google’s coveted first page of results, there are a few primary steps  you can take to improve your search ranking.

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