Startup Resources

With 2020 gladly in the rearview mirror, what can we expect in 2021 with regards to social media and digital marketing? Giselle Aguiar, the AZ Social Media Wiz, explains what trends to look for.

Every successful business person has gone through and overcome obstacles and adversity. Certified SCORE Mentor and Business Coach Steve Feld explains why...

How You Can Manage the High Cost of Unemployment Tax in your Business with tips on how employers can reduce the amount of Unemployment Tax they pay. By Steve Engelhardt, Certified SCORE Mentor

Where do you start with your digital and social media marketing? You know it's important if you want to get new customers and grow your business. But it's so overwhelming! Here, Steve Feld, Certified SCORE Mentor and business coach gives us some essential tips to get your started.

Being an entrepreneur and own your own business is part of the American Dream! However, when things like a pandemic hit, and the dream turns into a nightmare, even the most accomplished business owner can break down. Steve Feld, Certified SCORE Mentor and business coach shares the signs to watch for....

You’re Not Fit to Lead: If Your Best Strength is Seeing Weakness -- by Steve Feld, Certified SCORE Mentor and business coach. It's time to review your leadership skills and style!

One of the greatest challenges to success in business is to learn how to stay focused on your goals while remaining flexible enough to adapt to needed change.


Understanding how our Customers Behave is not Simple. In this article we define consumer behavior, discusse various processes involved in consumer behavior, and describe how several psychological processes are related to our customer’s decision making.

What does the *New Normal* look like for your small business after COVID-19? An Organizational Change Practitioner gives timely business tips to help you cope with the change that has been thrust upon you.