SCORE Greater Phoenix Blog

At the SCORE 2015 Business Symposium, Lynn Ruby of Ruby Marketing Systems represented SCORE’s partner Constant Contact giving attendees some great email marketing strategies.

No matter how big or small your business is, if you want to be found in search or reach potential customers, you have to start with a social media game plan – both a strategic and tactical game plan. In this video, Giselle explains the importance of understanding how the social media networks work, who your target market is and research which networks they’re using.

Not everyone has the luxury of deciding on both the name of the company and the domain name at the same time, but when you can, it can make a difference. If your business name predates the need for a website, now is the time to get creative.

Think like a CEO: Avoiding the top 5 Business Dysfunctions.“True leaders create a future that is distinctly different from their past.”

Banks are not the only lending options for small businesses. In this presentation, Andrea Gellert goes over different non-bank financing options that a small business can turn to.

Your business profile pic is what social media users see and engage with. It’s important to make it count!

If you’re in business and you don’t watch Shark Tank, you’re missing out on the best business advice you can ever get. You can catch reruns on ABC on Friday nights and weeknights on CNBC Primetime. Even when watching shows you’ve watched before helps you grab tips that you may not have caught before.

Gelie Akhenbilt, of NetworkingPhoenix.com Phoenix’s Queen of Networking, reveals the secrets to meeting the right people at networking events.

So you’ve done your business plan, marketing plan, SWOT analysis – defined your competitors, did some research, defined your target market and you’re ready to start marketing your business on social media. However, did you ever stop to think that your social media competition is not just your competitors?

At the 2015 Greater Phoenix SCORE Small Business Symposium on 3/31/2015, we were honored to have two distinguished speakers Arizona Congresswoman Kyrsten Sinema and Arizona’s Secretary of State Michele Reagan. They both spoke on the Arizona business climate.