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Many times you create a strategy for your business plan as a start-up and it gets filed away and never looked at again. Not good. In this video, business experts, Jesse Torres and Aaron Michael Sanchez explain how to create a successful business strategy.

Entrepreneurs share 7 common traits. “These under-appreciated inventors and innovators of mundane things changed the world by successfully commercializing their ideas and creating products, companies, jobs, and untold opportunities that endure today.”

Social Media is not going away any time soon. You either have to embrace it, or get left behind in the dust. The info graphic below shows the 8 common social media marketing mistakes made by most newbies to the world of online marketing.

It takes courage to start a business and it’s definitely not easy. There are hurdles, pitfalls, brick walls, growing pains, disappointments, rejections, you name it! Here are some short videos and additional articles to help you get through the everyday business challenges.

The motivation to start your own business may hit you suddenly, like lightning. It may burn inside of you for a time before you pounce on an opportunity. One thing that all small businesses have in common starting out is that each one starts with an idea.

No matter what business you’re in, there are one thing that you can’t deny – it’s all about the customer. Without customers, you have no business. Here are 5 simple tools – some of them that we either take for granted or unwillingly ignore – that if diligently practiced, should make your business pop!

When you hire someone to do work for you, you are entering in a contract of trust. You trust that the person or company that you’re hiring will do what they say they will do. And before you hired them, you did your research. You checked online reviews, you asked friends or family for a referral. (I don’t know about you, but I would only recommend someone whom I know and trust that they are reliable, and will do what they promise they will do.) How do you build that trust if you’re just starting out?

Using content marketing to build an audience and to keep an audience has to work together. People are not going to follow you on social media if you’re not providing great content that interests them.

Personal branding means being known as the expert. Here are some ways you can become an influencer.