SCORE Greater Phoenix Blog

Roger Robinson shares what SCORE can do for business owners.

Finding the right domain name for your business can be a daunting task. I spent more time researching and deciding on my latest domain name than I spent choosing my daughter’s name. True story. When it comes to a domain name, there’s no such thing as “good enough.” Here are three tips that’ll help you narrow down the list and get that one-of-a-kind, memorable name in your hands.

Business relationships sometimes end unexpectedly. And when that relationship is with your website partner, you might be left with an unfinished, unattended or hijacked site.

Just having profiles set up on the main social media networks and occasionally posting is not enough.You’re not using social media to its full potential and that’s…Social Amplification!

Shark Tank’s Robert Herjavec didn’t start out in business to buy a Ferrari! He “just wanted to be great at something.” In this video from Fast Company, Robert’s advice is simple and it works!

While it can be challenging to generate buzz about your business in today’s ultra-competitive online landscape, email marketing offers an opportunity for your company to stand out from the competition and attract potential customers, investors and business partners. Here are 10 quick tips to create email marketing campaigns that pop!

Shark Tank’s Lori Greiner had no business experience when she started. She’s the perfect example of how anyone with a bit of gumption and a good idea or product, can start from a prototype and be successful.

Websites are like snowflakes: no two are ever quite the same. They’re often a reflection of the designer’s creativity, the utility of the site itself, or an example of a current trend in design communities. If you’re a small business looking to make an impression with your customer base online, it’d be in your best interest to pay attention to those design factors to ensure that said impression be a damn fine one.

Strategic planning is an organization’s process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy. It may also extend to control mechanisms for guiding the implementation of the strategy. (Wikipedia)

Perla Salinas joined Greater Phoenix SCORE in 2014. She started her banking career in 2004 in the area of loan operations and credit analysis. To date, Perla specializes in Commercial Banking and is currently managing a $50MM+ commercial loan portfolio for National Bank of Arizona.