How I can help you
I help business owners solve their revenue problems through strategy development, planning, market analysis and development of go-to-market programs that help generate incremental revenue.
How? I work with businesses to know and understand their customers buying patterns and behaviors by helping them develop customer profiles or personas based on their ideal customer(s). Using market research, real data about existing customers including demographic and psychographic information, so businesses are better positioned to turn these insights into focused programs and action.
Summary: I help business owners - develop an overall strategy and business plan; develop SMART goals (specific, measurable, attainable, realistic/relevant, time bound); identify their business/product value proposition and key messages. Develop outbound marketing strategies and review content for their websites and other customer facing programs.
Areas of Expertise
- Business Plans / Startup Assistance
- Customer Relations
- Marketing, Public Relations & Sales
- Strategy & Planning
- Professional, Scientific, & Technical Services