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10 Common Social Media Marketing Mistakes – Don’t Make Them!
Social Media is where your business needs to be if you want new customers. You either have to embrace it, or get left behind in the dust. Here are the 10 common social media marketing mistakes made by most newbies to the world of online marketing.
5 Reasons Why Your Marketing is Failing and How to Fix the Problem
What can possibly be wrong with your marketing efforts that are not working? Digital marketing expert, Giselle Aguiar, AZ Social Media Wiz explains all the different things that can be wrong with your marketing.
Why You Should Care About Analytics and Insights?
If you're attempting to do digital marketing, you can't afford to ignore your monthly analytics and insights which tell you what's working and what's not working.
Great, Useful Resources to Help You Keep Up with Digital Marketing News
One thing's for sure, anything having to do with digital marketing and technology changes at breakneck speed. These resources will help you keep up with the latest changes...
What did You Learn for Your Business in 2020 to Keep Surviving in 2021 and Beyond...
Here are just some thoughts that should have been learned in 2020. If you haven’t adjusted, pivoted, changed direction, and so on. It’s not too late. Change to survive.
To Pay or Not to Pay: When You Should Start Spending Money Marketing
A big question when it comes to spending money for marketing and advertising is when to do it. With today's free tools, there's a lot that you can without spending a dime. However, it takes time, effort and a bit of tech savviness. Here's what you need to know...
What to Expect in 2021 in Social Media Marketing
With 2020 gladly in the rearview mirror, what can we expect in 2021 with regards to social media and digital marketing? Giselle Aguiar, the AZ Social Media Wiz, explains what trends to look for.
How to Boost Sales by Actually Mapping a Customer’s Buying Journey
How does a potential customer go from discovering your business to actually buying? That's the customer buying journey and you need to map it for business success...
Be a Hero! Support Your Local Businesses and Help Your Economy Recover
Small Business Saturday is usually the Saturday after Thanksgiving. In 2020, because of the COVID-19 pandemic, we need to support the small businesses in our own communities.
How to Keep Your Business Going in the Holiday Season Slowdown
How to Keep Your Business Going in the Holiday Season Slowdown. Certified SCORE Mentor and business coach, Steve Feld tells us to keep your foot on the gas during the holiday season...
What is a Bounce Rate in Google Analytics and How to Improve Yours
What is a Bounce Rate in Google Analytics and How to Improve Yours [Infographic] -- How to keep people on your site longer...by Giselle Aguiar, AZ Social Media Wiz
How to Boost Cash Flow for Pandemic Shut-down Rapid Recovery
If your business is struggling with bouncing back after being shut-down or slowed-down because of the COVID-19 pandemic, here are some tips from Jim Lavorato, Certified SCORE Mentor and business coach.