Understanding how our Customers Behave is not Simple. In this article we define consumer behavior, discusse various processes involved in consumer behavior, and describe how several psychological processes are related to our customer’s decision making.
Why do people not want to be a salesperson? Well, there are two areas that people don’t realize about themselves that may be part of the reason. One is the term F.O.P., Fear of people. The second one is F.O.F., Fear of failure. These two add up to make “selling” an undesirable and insurmountable challenge for many.
In celebration of National Women’s Small Business Month, we have invited business owners and SCORE mentors to share their journeys and answer your questions. Read more
In this webinar, you will learn how to use Google tools like Google Business Profile and Google Merchant Center to drive sales during the holiday season. Read more