Pay for Traffic or Get it Free? (The Difference Between SEM and SEO) February 13, 2014, 1:00pm EST February 13, 2014, 1:00pm EST
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Join this webinar and let SCORE mentor Edison Guzman explain these terms and show you how to make them work for your business. We'll share tips for Search Engine Optimization (SEO) and Search Engine Marketing (SEM) that you can use immediately to increase traffic to your website and attract new customers.
In this webinar, you'll learn:

  • How to get search engines to send all the traffic you need for your business
  • 7 parts of your website that tell search engines how to rank you
  • The only guaranteed way to rank on page one of search less than a day.
  • What to do if no one currently finds your business online
  • How social media plays a role in your search engine rankings

About the Presenter(s)

Edison Guzman

Edison Guzman is a SCORE volunteer and owner of A&E Advertising and Web Design. As Chair of the Orange NY SCORE, he advises clients on how to start and grow a business. Having been an entrepreneur since 1991, Edison understands the survival skills a business must possess in order to thrive in any economic condition.

Owner, A&E Advertising and Web Design
Pay for Traffic or Get It free