Customer service is arguably THE most important facet of your sales cycle. If you think of the process by which you sell your product or service as a crown, customer service is your largest gem. You have to figure out how to address customer concerns, including product related questions, billing, and technical support. Consider what “kind” of customer service your customers would demand, expect or be impressed with.
Understanding customers is so important that large corporations spend millions of dollars annually on market research to gain this knowledge. Although formal research is important, a small business can usually avoid this expense. Typically, the owner or manager of a small business knows the customers personally, which is an added advantage. From this personal foundation, understanding your customers can be built through systematic efforts.
Here, the author shares how to market your product and your company for free.
Here, you can find a helpful information on how to collect payment from non-paying clients.
Here, the GoDaddy team shares how to increase sales on your site with a few strategic steps.
Do not do cold-calling, says the author of this blog. Here, you can learn how to make a sale.
This blog explains how to help your potential customers find your location.
Being honest means being clear and upfront and is always the best policy. Adopting this attitude has had so many benefits in my work and personal life, from reduced stress to better relationships, but today I’d like to focus on how it is the key to converting your potential customers into actual customers. Developing an open and honest relationship with your leads is important for several reasons.