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What to Expect in 2021 in Social Media Marketing
With 2020 gladly in the rearview mirror, what can we expect in 2021 with regards to social media and digital marketing? Giselle Aguiar, the AZ Social Media Wiz, explains what trends to look for.
How to Boost Sales by Actually Mapping a Customer’s Buying Journey
How does a potential customer go from discovering your business to actually buying? That's the customer buying journey and you need to map it for business success...
Be a Hero! Support Your Local Businesses and Help Your Economy Recover
Small Business Saturday is usually the Saturday after Thanksgiving. In 2020, because of the COVID-19 pandemic, we need to support the small businesses in our own communities.
How to Keep Your Business Going in the Holiday Season Slowdown
How to Keep Your Business Going in the Holiday Season Slowdown. Certified SCORE Mentor and business coach, Steve Feld tells us to keep your foot on the gas during the holiday season...
What is a Bounce Rate in Google Analytics and How to Improve Yours
What is a Bounce Rate in Google Analytics and How to Improve Yours [Infographic] -- How to keep people on your site longer...by Giselle Aguiar, AZ Social Media Wiz
How to Boost Cash Flow for Pandemic Shut-down Rapid Recovery
If your business is struggling with bouncing back after being shut-down or slowed-down because of the COVID-19 pandemic, here are some tips from Jim Lavorato, Certified SCORE Mentor and business coach.
Have you Saturated Your Market? How to Expand Your Reach
Are you sales stagnant? Have you been shut down because of the COVID pandemic? Then you need to read this article by Giselle Aguiar, AZ Social Media Wiz.
How to Set SMART Marketing Goals for the New Year
As we look forward to the end of "unprecedented" 2020 and the start of 2021, the business owner needs to plan for the year as well as for the next few months.
How to Strengthen Your Business by Doing a Simple SWOT Analysis
How to Strengthen Your Business by Doing a Simple SWOT Analysis by Steve Feld, Certified SCORE Mentor and business coach. A guide to realize your strengths, weaknesses, opportunities & threats in your business.
Obstacles and Adversities are the Stepping-Stones of Success: Overcome Them!
Every successful business person has gone through and overcome obstacles and adversity. Certified SCORE Mentor and Business Coach Steve Feld explains why...
How You Can Manage the High Cost of Unemployment Tax in your Business
How You Can Manage the High Cost of Unemployment Tax in your Business with tips on how employers can reduce the amount of Unemployment Tax they pay. By Steve Engelhardt, Certified SCORE Mentor
So Many Sites, so Little Time! How to Prioritize Social Media Efforts
Where do you start with your digital and social media marketing? You know it's important if you want to get new customers and grow your business. But it's so overwhelming! Here, Steve Feld, Certified SCORE Mentor and business coach gives us some essential tips to get your started.