A successful business relies on three major components: people, processes and resources. Business owners focus on the resources almost without fail. When employee behaviors match expectations, the company will be successful. So, how can we make sure employee behaviors match expectations? This is where processes come in. Including well-defined processes in the business environment is the surest way to setting the conditions for success in any business model.
No matter your company’s size or industry, it’s essential to have a strong website. If you’ve got a product or service to provide, you want people to know about it. A strong Web presence helps ensure that your customers can find you, recognize you, respect you, know what you have to offer, and give you their business.
When you start a business, it is always useful to create a board of advisors. A board of advisors is a group of business people who can help you with your company, by providing advice you may be missing from key roles or staff. Such a group may include accountants, lawyers, marketers, or other entrepreneurs in later stages of company development.
You may not be able to juggle all the responsibilities of a new business single-handedly. Although right now you may not be able to afford to hire full-time employees, you can still assemble a “crack” team of passionate friends, family members, outside contractors and interns who would be willing to accept equity or experience as compensation. Here’s a mini-guide on what to consider when hiring family, contractors and interns.
Here, you can learn of the importance of local reviews and how to use negative reviews for your company's growth.
Here is a summary how to change your marketing strategy.
Here, the author shares how infographics can boost your marketing and customer service.
Here, the author shares of the importance of creating a marketing system for your small business.